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Ramba uchinyora pamusoro pekufambira mberi kwedu

Unboxing reusable kurongedza uye basa rayo mufashoni omnichannel chiitiko

“Sei mutengesi wese wembatya asingashandisi vatakuri ava?!?!” akanyora @jamessterlingstjohn mune 2019 Instagram post.James anotenga pamhepo kubva kune yakagadzikana yekunze zvipfeko brand uye yenguva refu LimeLoop brand shamwari Toad&Co, organic t-shirts anouya akaiswazve anogona kushandiswa pakurongedza kana vatakuri, sezvaanoreva.Akabva atora foto iyi asati "unboxing" the odha uye kudzosera pasuru inogona kushandiswazve kubhokisi rake retsamba, achimirira mutakuri weko kuti aritore.
Kunyanya kushambadza kuburikidza nekuita kwevatengi vedhijitari, kadhibhodhi ine pfungwa shoma uye zvikwama zvepurasitiki zvine pepa rekushongedza.
Kwatiri, reusable packaging yakagadzirirwa iyo yakabatana e-commerce economy nekuti yakangwara.Ndeyedu zvakadaro.Ndosaka tichizobvisa pfungwa dzisiri dzechokwadi nezvebasa reusable packaging mukuvandudza ruzivo rweomnichannel mumafashoni.
Izvo zvisina kururama.Chokwadi ndechekuti 9% chete yekushandiswa kwekamwechete-packaging inogadziriswa zvakare.Mutengesi anobva abhadhara kugadzira, kuchengeta uye kutumira kurongedza (panzvimbo pechigadzirwa), chinoenda kunoraswa.Kuwanda kwehuwandu hwekutakura kunopera kuva kushandiswa kumwe chete kunokurira hurongwa hwedu hwekugadzirisa tsvina huripo.Kutumira mumabhokisi anodzokororwa hakusi nyore.
Reusable packaging is a more sustainable option.Yese yedu inogona kushandiswazve inogona kushandiswazve kusvika ka200 kana ichienzaniswa ne5 to 7 times for the returnable box (kana isina kuzadzwa).Izvi zvinoreva kuderedza 200 makadhibhokisi panguva kushandisa kuderedza uye reusability kutyaira zvakawanda. zvakasangana zvakaitika.
60% kusvika 80% yevatengi vanoda kubhadhara mari yakawanda yekuisa packaging.Kuwedzera kwekuda kwevatengi kune mamwe maitiro emabhizimisi akasimba, kunyanya mumafashoni, akakurudzira kudiwa kwekuita nokukurumidza.Asi chaizvoizvo, kurongedza kunoratidzika kusingagoneki kunokundikana kugutsa vatengi.Omnichannel - smart e-commerce - zviitiko zvakare hazvigone kubudirira nemabhizinesi emhando.
Zvakaipa zvakare - zvirinani isu tinofunga kudaro kuLimeLoop.Vatengi vakapedza 60 miriyoni maawa vachiona unboxing mavhidhiyo pasocial media, zvichiita chishandiso chakananga kune vatengesi kuwana uye kuchengetedza vatengi.Paunotenga kubva kumutengesi, ingave yekutanga kana iyo 100th nguva, yekuona uye yakanyorwa wongororo inoda kutariswa, uye ruzivo rwevatengi runoshanduka kuita tsika.
Mutengesi anozoisa mari mukurongedza kwechigadzirwa - fungidziro yekutanga. Asi nekukwira kwemitengo yezvinhu, vatengesi vazhinji vanonetsekana kuwana zvinhu zvekurongedza izvi kana mitengo yemakadhibhodi ichikwira panguva yedenda muna 2021, ichityisidzira ruzivo rwevatengi pane kuivandudza. mari, kuitira kuti mutengo wayo wepamberi ukwire. Asi mutengo unoderedzwa nguva yakawandisa - kungoti kurongedza kunozozvibhadharira wega, uyezve zvimwe.
Kutaura zvazviri, vatengesi havadi inodhura kadhibhodhi kugadzirisa kwekutengesa kwemhando.Kutakura kwakasimba, sekushandisa LimeLoop reusable packaging, kutora kwevatengi, kuchengetedza uye kubatanidzwa.Nekugadzirisa zvakare kushandiswa, vatengi vanogona kufara nehuwandu hwavo hwose hwekutenga, kubva pakurongeka kusvika pakutumira. .
Kubva paBaby Boomers kuenda kuGen Z, 85% yevatengi pasi rese vatendeukira kune inogoneka kutenga maitiro.Saka hongu, isu takasarudza nhema kune iyi.Sezvo kukura kuri kuenderera mberi mumaindasitiri nemitemo, ruzivo rwevatengi, ingave omnichannel kana neimwe nzira, hunofanirwa. enderana nezvinodiwa izvi. Zvikasadaro, kana vatengesi vakasatanga kutora "yakaderera-yakarembera michero" mhinduro, ivo vanogona kusara kumashure.
Se "chibereko chakaderera-chakarembera", kutakura kwakasimba kuchaita kuti munhu wese ade kushandiswazve kurongedza, kunyanya mune zvatinoona.Zviri nyore kwazvo kushandisa, zvechokwadi zviri nyore pane kuputsa kadhibhodhi uye kuedza kurasa vhiki imwe neimwe.Yeuka James?He akanga achangobva kubvisa t-shirt yake mupasuru, akapeta tsamba yekutumira yakabhadharwa, uye akaisa pasuru yacho mubhokisi rake retsamba, akaita kuti mutakuri wepanzvimbo aritore, uye akadzosera pasuru yacho kunzvimbo yekuzadzikisa.
LimeLoop inosanganisa reusable packaging uye software kugadzira mikana yebasa revatengi uye reverse logistics, zvichiwedzera kurerutsa iyo omnichannel mutengi ruzivo.Returns inogona kudzoserwa mupasuru yepakutanga yavakasvika, uye granular yekutevera data inogona kukupa nzwisiso parwendo rwepasuru yega yega. zvipfeko hazvifanirwe kuenda kunoraswa, uye vatengi havafanirwe kufona nekubvunza kuti, "Pasuru yangu iripi?"
KuLimeLoop, tinotenda mukushandisa data zvakanaka, kutyaira hunhu hwevatengi kuburikidza nehunyanzvi, uye ruzivo rwemutengi wemnichannel harugone kuve pasina data rakanaka. Nepo midziyo yeESG ichitarisirwa kusvika madhora 53 miriyoni panosvika 2025, kuwana data chaiko hakudi hombe. tekinoroji investments.Hapana blockchain kana NFT pano.Munyaya yedu ingori iyo BLE sensor uye app.
Iyo data inounganidzwa kubva kune yega yega yeLimeLoop reusable package inogadzika kuti iwanikwe uye scalability.Kana yakashandiswa kune dzakakosha mapoinzi mune logistics system, yekubatanidza macheni ekupa haifanire kudhura vanhu vakawandisa uye nyika.Odha yekutumira uye kuzadzikiswa inzvimbo isina kuwanikwa yeruzivo. kana zvasvika pakuvandudza ruzivo rwevatengi.
Smart reusable packaging, seLimeLoop, inobatanidza muchitoro uye e-commerce zviitiko kuburikidza nekuwedzera data - nzvimbo yekutevera yekumberi uye kudzosera zvinhu zvemaodha evatengi, zvichireva kuti zviitiko izvi zvemuchitoro zvinova kumba sezvo vatengesi vanochera zvakadzama Ziva iyo data uye tekinoroji kumashure. smart kurongedza.
LimeLoop's smart shipping platform inosanganisa reusable packaging uye ma sensors akareruka kugadzira chaiyo-nguva lens ye e-commerce ruzivo kubva pakurongeka kudzoka.Izvi zvinopa vatengesi nepuratifomu ine simba yekunyatsonzwisisa uye kutaurirana nevatengi, uku ichipa iyo inodiwa ruzivo rwekuzivisa. ESG uye sarudzo dzekutengesa.


Nguva yekutumira: Mar-24-2022